Knowledge
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4 Reasons Why It’s Your CRM System Most Valuable Asset!

A topic I like to discuss with managers I meet, is what they think is the most valuable asset in their business. (more…)

Knowledge
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How Marketing Automation Benefits Your Sales Team

While not exactly a misnomer, the name marketing automation might lead one to believe that this technology is just for making the lives of your marketing team easier. In truth,…

Knowledge
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Why CRM is Important for Small Businesses

Customer relationship management (CCRM) is important for small business owners to handle their multitasking role in an effective way, which will save time and effort to do their day-to-day activities.…

Knowledge
CRM for Restaurants

The restaurant industry heavily relies on human interaction and connection. Although customer relationship management is at the core of any restaurant business, most tend to shy away from adopting a…

Knowledge
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Why a Successful Real Estate Agent Needs CRM

Did you know that there are many real estate agents out there who still don’t use a CRM? This is incredibly perplexing for an industry where the expression ‘Time is…

Knowledge
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13 Reasons Why CRM is a Success for Small Business and SMEs

Customer relationship management (CRM) enables small business owners to tackle operational challenges, including sales decline, high client attrition, and misalignment between corporate revenue targets and salespeople’s commission policies. If you…

Knowledge
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The Need for “Lead Score” in CRM

The lead score gives an estimate of how likely a particular lead can be converted to a customer based upon information from conversations and interactions with your customers. Lead scoring…